Spanish Branch Of a Multinational Pharmaceutical Company In Barcelona

Marketing Director - Rx Pharma

J O B D E S C R I P T I O N

Job location: Barcelona, Spain.

Reporting to: Managing Director

Direct Team: 8 to 10

Mission: Take full ownership of Prescription Marketing and be responsible for profitability and results through successful marketing based on a solid understanding of customer needs, and overseeing the planning, development and execution of strategic and tactical marketing plans.

Main Roles

• Being member of the Steering Committee will work with MD on strategic basis, for product launching defining go-to-market strategy and targets. Coordinate Rx marketing budgets to achieve organizational goals.
• Lead solid understanding of customer needs, optimal product usage, identify new strategic business opportunities and market access considerations.
• Lead the product promotion and branding strategy.
• Develop life cycle management, field force strategy, positioning / messages and promotional plan to maximize brand potential
• Coordinate internal & external resources including product marketing, market research, commercial analytics, pricing, creative and marketing communications, public relations and market access
• Build strategic relationships and partner with key industry players.
• Organizing company conferences, trade shows, and major events.
• Travel widely to work in field with sales and marketing team.
• Lead a high-performance team and assuring their ongoing professional development
  
  

EDUCATION

Required: University Degree including, Business Administration or Life Sciences.

Valuable: MBA o Master in Pharmaceutical Marketing.

Languages: Good command of English, other European language skills are a plus.

BACKGROUND

Similar position in a multinational pharmaceutical company, with the following requirements:

• 10 years of well-rounded marketing in Pharmaceutical Industry in positions of increasing responsibility with demonstrated experience developing and executing on Marketing Strategies including Go to Market.
• Experience in a multinational company working integrated with international teams / projects.
• Direct experience leading product launch
• Demonstrated expertise in guiding and influencing stakeholders
• Experience in Salesforce (or other CRM, marketing information, and project management, e-tools)
• At least 8 years of experience in a leadership role and managing teams.
  
  

Skills

• Strong global vision and strategy implementation skills
• Superb analytical skills to forecast and identify trends and challenges
• Creative mindset
• Results-driven and budget-management skills.
• Patient advocacy and customer focus
• Senior manager in marketing principles, brand, product and service management
• Able to inspire teams to achieve great results. High level of communication, influence and negotiation skills and proven networking.
• Ability to work collaboratively in a cross functional setting with internal as well as external partners.
• Knowledge in a variety of disciplines such as legal/compliance, agile methodologies, project management and digital mindset.
• Flexibility and ability to prioritize.
• Leadership skills to manage and develop the team.
• Professional and proactive work ethic.